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Custom MVP Development in 2 Weeks

Custom MVP development means we write your first product in code, built around the one problem it must solve, and hand the code and IP over to you. It is for founders and teams who want to test an idea with real users quickly. We build it in 2 weeks, counted from the Day 1 scope meeting to launch, with AI coding tools speeding up the work. A typical custom MVP costs $3,999 to $8,999.

Ganesh Ghatti

Written by Ganesh Ghatti · Founder, Squirrel Technologies

Updated

Plan Your 2-Week BuildOur MVP Development Services
Comparison

A typical agency custom build vs our 2-week custom build

Agency timelines vary. The left column describes the common open-ended approach; the right column describes how we work.

Open-ended agency buildSquirrel Technologies 2-week build
TimelineSet as the work progresses14 days from scope meeting to launch, except the cases listed under “What fits in 2 weeks, and what does not”
ScopeOften the full productOnly what tests the idea; the rest waits until after launch
Code ownershipAgreed case by caseCode and IP handed over after development
PricingOften billed by the hourFixed price, typically $3,999 to $8,999, or hourly if you prefer
Custom or off-the-shelf

Is a custom build right for you?

Not every MVP needs custom code. If your idea fits what an existing tool already does, such as a simple storefront, a booking page, a form-based workflow, or a basic directory, an off-the-shelf tool, a template, or a no-code builder may be enough to test it, and is often quicker and cheaper to set up.

Squirrel Technologies builds custom-coded MVPs, and that is usually the better choice when:

  • ✓The core feature you want to test is not something an existing tool offers.
  • ✓The product needs its own logic, data model, or user roles.
  • ✓It has to connect to your own APIs, hardware, or existing systems.
  • ✓It is built around an AI feature, where you need control over model calls and what they cost.
  • ✓You want to own the code and keep building on it if the idea works.
Product types

What we build as custom MVPs

Every MVP we build is custom code, shaped around the product it needs to test. These are the types of products we have built, each with a real project behind it.

Day 1

The decisions we make while scoping a custom build

  • ✓Which part of the product will test whether it solves the customer's problem. That part gets built first.
  • ✓Which features wait. Anything the user does not need to experience the core value goes on the post-launch list.
  • ✓How many pages and screens. Usually 3 to 5 pages explaining the product and 5 to 10 screens in the product itself.
  • ✓Where pre-built components and third-party services save time, and where the product needs its own code.
  • ✓Which security basics stay in: proper authentication and rate limiting, especially when AI model calls cost money.
Preparation

What should be ready before the build starts

  • ✓One to three people who can make product decisions and are available on Day 1.
  • ✓Your brand basics, if you have them: colours, fonts, and logo. If not, we work them out on Days 2 and 3.
  • ✓Designs, if you already have them. DiaryDad arrived with designs, which let us move straight into building.
  • ✓Access to any existing APIs, data, or systems the MVP needs to connect to.
Scope

What fits in 2 weeks, and what does not

A focused product with one core journey fits: sign-in, a database, the core features, and deployment. A simple MVP does not need microservices, a CI/CD pipeline, queues, or custom logging.

These usually take longer, so we do not promise them in 2 weeks:

  • ✓Products that need approval from another party, such as the Apple App Store, because the timing depends on someone else.
  • ✓Research-based products, where the research still needs to be done before the product can be built.
  • ✓Products that need data and machine learning model training. If the data is ready a 2-week build is sometimes possible, but in many cases the work takes longer.
Changes

How additional requirements are handled

If a new requirement comes up during the build, we check whether it can replace a planned feature of similar size without moving the launch. If not, it goes on the post-launch list. Larger changes are quoted separately.

Pricing

How custom MVP pricing works

A typical 2-week MVP is priced between $3,999 and $8,999. The final price depends on what is being built: complex features such as escrow accounts or WebRTC calling cost more, and so does building for more than one platform (for example a mobile app, a desktop app, and a website).

Hosting, AI model usage, and third-party services are paid directly to those providers. On a fixed-price project we take on the delivery risk: if something goes wrong, such as an App Store rejection, fixing it is our job. See fixed price vs hourly for how the two models differ.

Pricing

What each MVP tier includes

Prices in USD. Your core feature is the main factor in the price; complex features, such as escrow accounts, WebRTC calling, or building for several platforms at once, are quoted separately.

BasicStandardAdvanced
PriceFrom $3,999From $5,999Up to $8,999
Core featuresBuilt around the problem you are solving, scoped on Day 1Built around the problem you are solving, scoped on Day 1Built around the problem you are solving, scoped on Day 1
Sign-inEmail and GoogleEmail, Google, and phoneEmail, Google, phone, plus Facebook or GitHub
Admin panelBasic controlsBasic controlsDetailed, granular controls
AnalyticsGoogle Analytics integrationGoogle Analytics integrationDetailed analytics, with logging and tracking of every key metric
PaymentsSubscription or one-time purchaseSubscription or one-time purchase, plus simple coupon codesPlus complex discounts, such as multi-product bundles and advanced coupon rules
DeploymentHandles up to about 25,000 usersHandles up to about 25,000 usersAuto-scaling deployment on AWS
MobileNot includediOS and Android store submission for an app you already have, or your web app packaged as a mobile appMobile app development and store deployment
Maintenance after launch1 month1 month2 months
Timeline2 weeks2 weeks2-week build; store approval timing depends on Apple and Google
Scope

What a custom MVP includes

Deliverables and technology for a typical 2-week custom build.

✓The core features agreed on Day 1
✓Sign-in, user accounts, and a database
✓Integrations with the APIs or hardware the MVP needs
✓IP-level and user-level rate limiting
✓Deployment so real users can use the product
✓Code and IP handed over after development
✓Basic error monitoring and 1 to 2 months of maintenance after launch

Technologies we use for this

Next.jsReactTypeScriptNode.jsPythonReact NativePostgreSQLMongoDB
Process

How the 14-day custom build is structured

The 14 days start at the scope meeting and end at launch.

  1. 01

    Day 1

    Agree the scope

    Your one to three decision makers sit with our product manager or lead developer. We decide which part of the product will test your idea and write down what waits for later.

  2. 02

    Days 2–3

    Design the journey

    We study your top two or three competitors, agree the pages and screens, finalise the user journey, and use AI to create a demo from your brand guidelines.

  3. 03

    Days 4–9

    Build the working MVP

    Our developer builds the core features, sign-in, database, and the other parts the product needs, using AI coding tools such as Claude, Cursor, and Codex.

  4. 04

    Day 10

    Deploy

    We put the product on a server so people can use it online. A simple MVP does not need a CDN, queues, or microservices.

  5. 05

    Days 11–14

    Test, fix, and launch

    AI writes the unit tests; people test the full user journey and we watch the backend. One or two rounds of changes, then launch and handover.

Want the detail behind each day? Read Can You Really Build an MVP in Two Weeks?

Real project

A real custom build: AidCircle

AidCircle wanted a crowdfunding platform with a 0% platform fee for medical emergencies, education, and disaster relief. Off-the-shelf tools could not give them the fee model and campaign types they needed, so we built it from scratch.

We built the platform on the MERN stack with payment gateway integration for UPI, cards, and net banking, and database models that handle very different campaign types, from individual medical emergencies to NGO disaster funds. The platform now runs 125+ successful campaigns with donations from 10,000+ donors.

"Ganesh and team have been the key technical mind behind AidCircle. They designed and built the platform's core functions, coding every detail from concept to execution." — Abhishek Kumar, Founder, AidCircle

Case Study · AidCircle

Zero-to-One: Architecting a Custom NGO SaaS from Scratch

Read the AidCircle case study →

Engineered a highly secure, high-concurrency crowdfunding platform to process zero-fee donations for medical and social causes.

125+

Successful Campaigns

10K+

Active Donors

0%

Platform Fee

Questions & Answers

Frequently Asked Questions

A typical 2-week MVP is priced between $3,999 and $8,999. The final price depends on what is being built: complex features such as escrow accounts or WebRTC calling cost more, and so does building for more than one platform (for example a mobile app, a desktop app, and a website).

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